7. Roadmap

Q4 2024: DevCo/Pre-DAO

Step1: Research and Conceptualization

  • Identifying Key Partnerships.

  • Legal Research & Assessments.

  • Developing Decentralized Protocol.

  • SHIFT Community Conceptualization.

  • Publishing SHIFT Community Whitepaper.

  • Registration of a “Verein” in Zug, Switzerland.

Q1-Q2 2025: DevCo/Pre-DAO

  • Developing Decentralized Protocol.

  • SHIFT DAO Governance Interface deployment.

  • Token Generation Event (TGE).

Step 2: Raising Funds / SAFT

  • Seed / private sale of the SHIFT Utility Token SHFT. the proceeds of the private sale will not be used to fund the development of the SHIFT DAO Interface.

Q3 2025: ProtoDAO - FlatDAO

Step 3: Promoting the SHIFT DAO

  • Legal Advice for ART issuance under a Regulatory framework.

  • SHIFT Utility Token (SHFT) Audit & Bug Bounty program.

  • Engagement with Key Partners & other Collaborations.

  • Branding, Brand strategy & Messaging.

  • Marketing Funnels and Content creation.

  • PR & KoL marketing campaign launch.

Step 4: Launching the SHIFT Utility Token SHFT

  • Token Distribution Event (TDE).

  • Launch a social media marketing campaign to increase engagement via channels such as Telegram, Discord, and other media channels.

Q3 2025: Full-DAO and 1st ART launch

Step 5: Early Engagement with the DAO

  • SHFT Listing with Liquidity Providers, CEX & DEX.

  • RWA & Other Assets Research for first ART token.

  • Deploy the SHIFT ‘Vault smart-contract’ for Unifying Tokens.

  • SHIFT ‘Vault smart-contract’ audit & Bug Bounty program.

Step 6: Scaling the DAO and Developing its 1st ART

  • Formation of sub-DAOs with specific roles.

  • Integrate Blockchain Transparency technologies.

  • Determine the basket of Assets backing the first ART.

  • Branding, Brand strategy & Messaging for the ART.

  • Engagement with Key Partners & other Collaborations.

  • Marketing Funnels and Content creation.

  • PR & KoL marketing campaign launch.

  • Launch a social media marketing campaign.

  • ART smart-contract Audit & Bug Bounty program.

Full DAO Status! Launching the First ART token.

Step 7: Launching SHIFT DAO’s first ART Token

  • Launching SHIFT’s 1st ART.

  • Listing with Liquidity Providers, CEX & DEX.

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